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    <title>Athernet Solutions' Website design and development news</title>
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      <title><![CDATA[Website design 'should use different fonts']]></title>
      <link><![CDATA[http://www.athernet.com/19775137-Website-design-should-use-different-fonts.html]]></link>
      <description><![CDATA[When businesses in the north-west look at website design, they should ensure they use different fonts, it has been claimed.The problem is that there are restrictions in place that stop website developers...]]></description>
      <pubDate><![CDATA[2010-05-13 11:58:31]]></pubDate>
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      <title><![CDATA[Website design 'about more than a good homepage']]></title>
      <link><![CDATA[http://www.athernet.com/19733185-Website-design-about-more-than-a-good-homepage.html]]></link>
      <description><![CDATA[Lancashire companies looking to improve their website design must not just focus on creating a strong homepage, an expert has suggested.Gerry McGovern of CMSWire.com outlined that research has shown how...]]></description>
      <pubDate><![CDATA[2010-04-21 11:38:24]]></pubDate>
      <guid><![CDATA[597]]></guid>
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    <item>
      <title><![CDATA[Website development 'should not be over-complicated']]></title>
      <link><![CDATA[http://www.athernet.com/19685999-Website-development-should-not-be-over-complicated.html]]></link>
      <description><![CDATA[Companies in Lancashire have been urged by an expert to avoid over-complicating their website design efforts.Howard Rybko, chief executive officer of Syncrony, said the ability of a site to effectively...]]></description>
      <pubDate><![CDATA[2010-03-24 11:15:09]]></pubDate>
      <guid><![CDATA[577]]></guid>
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      <title><![CDATA[Poor website design 'can hinder company success']]></title>
      <link><![CDATA[http://www.athernet.com/19644876-Poor-website-design-can-hinder-company-success.html]]></link>
      <description><![CDATA[Businesses in Lancashire could be losing sales due to poor website design, according to new research.The study by Hostway and Zeus Technology found that those involved in online retail could be losing...]]></description>
      <pubDate><![CDATA[2010-03-02 11:39:02]]></pubDate>
      <guid><![CDATA[561]]></guid>
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    <item>
      <title><![CDATA[Websites 'the first tool in online marketing']]></title>
      <link><![CDATA[http://www.athernet.com/19623479-Websites-the-first-tool-in-online-marketing.html]]></link>
      <description><![CDATA[Companies in Lancashire wanting to embrace online marketing need to make ensure they have set up a website, according to an expert.Writing on Gather.com, Mayur Dicosta has claimed that a number of small...]]></description>
      <pubDate><![CDATA[2010-02-18 13:47:37]]></pubDate>
      <guid><![CDATA[552]]></guid>
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      <title><![CDATA['Content is king' in website development]]></title>
      <link><![CDATA[http://www.athernet.com/19617855-Content-is-king-in-website-development.html]]></link>
      <description><![CDATA[Businesses in Lancashire planning website development work should not forget that "content is king", according to an expert.Clodagh Murphy, director of business broadband provider Eclipse Internet,...]]></description>
      <pubDate><![CDATA[2010-02-16 11:47:26]]></pubDate>
      <guid><![CDATA[550]]></guid>
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      <title><![CDATA[Trust 'a key aspect of website design']]></title>
      <link><![CDATA[http://www.athernet.com/19604808-Trust-a-key-aspect-of-website-design.html]]></link>
      <description><![CDATA[Companies in Lancashire that are undertaking website design changes need to ensure people will trust their online offerings, according to an expert.Rob Webber, commercial director of Broadband Expert,...]]></description>
      <pubDate><![CDATA[2010-02-09 11:50:31]]></pubDate>
      <guid><![CDATA[544]]></guid>
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    <item>
      <title><![CDATA[Website design 'must complement online marketing']]></title>
      <link><![CDATA[http://www.athernet.com/19583344-Website-design-must-complement-online-marketing.html]]></link>
      <description><![CDATA[Companies in Lancashire have been urged by an expert to ensure their website design works hand-in-hand with their online marketing.Darrah MacLean, copywriter at Smith-Harmon, has suggested that businesses...]]></description>
      <pubDate><![CDATA[2010-01-28 11:43:38]]></pubDate>
      <guid><![CDATA[532]]></guid>
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    <item>
      <title><![CDATA[Website design 'an ongoing process']]></title>
      <link><![CDATA[http://www.athernet.com/19564646-Website-design-an-ongoing-process.html]]></link>
      <description><![CDATA[Companies in Lancashire have been urged by an expert to keep an eye on new trends they can incorporate into their website design work.Helen Leggatt, of marketing advice website BizReport, has claimed that...]]></description>
      <pubDate><![CDATA[2010-01-19 11:32:19]]></pubDate>
      <guid><![CDATA[525]]></guid>
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    <item>
      <title><![CDATA[Good web design essential for successful e-commerce]]></title>
      <link><![CDATA[http://www.athernet.com/19513477-Good-web-design-essential-for-successful-e-commerce.html]]></link>
      <description><![CDATA[The popularity of e-commerce means that many people will end up queuing online while they are doing their Christmas shopping this year.According to a new survey, virtual queues and slow websites are a...]]></description>
      <pubDate><![CDATA[2009-12-15 14:31:59]]></pubDate>
      <guid><![CDATA[496]]></guid>
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      <title><![CDATA[Content 'a key part of website design']]></title>
      <link><![CDATA[http://www.athernet.com/19492876-Content-a-key-part-of-website-design.html]]></link>
      <description><![CDATA[Businesses need to ensure they spend time focusing on the quality of the content on their websites when developing an online presence, it has been claimed.According to internet advice site ZippyCart, a...]]></description>
      <pubDate><![CDATA[2009-12-03 11:04:57]]></pubDate>
      <guid><![CDATA[487]]></guid>
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      <title><![CDATA[Website design 'key to online marketing success']]></title>
      <link><![CDATA[http://www.athernet.com/19480643-Website-design-key-to-online-marketing-success.html]]></link>
      <description><![CDATA[An expert has claimed that good website design can have a major impact on the quality of online marketing.Neil Rosen has claimed in a column for DMNews.com that promotions through formats such as email...]]></description>
      <pubDate><![CDATA[2009-11-26 11:43:02]]></pubDate>
      <guid><![CDATA[481]]></guid>
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      <title><![CDATA[Video 'becoming key part of website design']]></title>
      <link><![CDATA[http://www.athernet.com/19468139-Video-becoming-key-part-of-website-design.html]]></link>
      <description><![CDATA[Companies in Lancashire that are looking to boost their online presence should add video to their websites, an expert has suggested.Rachel Hawkes, account director of media consultancy firm Elemental,...]]></description>
      <pubDate><![CDATA[2009-11-19 11:38:14]]></pubDate>
      <guid><![CDATA[476]]></guid>
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      <title><![CDATA[Domain names 'must be brand and SEO-friendly']]></title>
      <link><![CDATA[http://www.athernet.com/19444425-Domain-names-must-be-brand-and-SEO-friendly.html]]></link>
      <description><![CDATA[Businesses in Lancashire should attempt to ensure their domain name both reflects their brand and is Google-friendly, an expert has suggested.Jaron Phillips of Business Blogs has claimed in a column for...]]></description>
      <pubDate><![CDATA[2009-11-05 11:05:48]]></pubDate>
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